What Is Internet Marketing?

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#What is internet marketing?

Internet marketing is not a singular approach to raising interest and awareness in a product. Because of the vast number of platforms the Internet creates, the field encompasses several disciplines. It involves everything from email, to Search Engine Optimization (SEO), to website design, and much more to reach an ever-evolving, ever-growing audience. (See also Web Marketing)
An Internet marketing campaign doesn’t have to be comprehensive. Not all campaigns need an email newsletter, a viral video, or a social networking component, but finding the right balance between these options typically leads to greater rates of success for marketing professionals.
For instance, a strong Internet marketing campaign for the release of a new album might consist of a website about the album, daily updates by the artist on social networking pages, and a music video released on popular video sites like YouTube.

Type of internet marketing:

  • Website design
  • Search Engine Optimized (SEO) website text
  • Email lists, either to a targeted or general audience
  • Social networking
  • Blogging
  • Video content


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